First impressions are very important online, and the four nonprofits listed below have gone out of their way to make a strong one upon potential new Facebook Fans. Beyond the obvious graphic design work, what’s exceptionally smart is that they have also cropped the graphic to create a solid, square avatar that’s seen by their Fans in their News Feeds via Status Updates. The consistent use of a square avatar is necessary for successful online branding on social networking sites. The question is, will these profile pics function similarly when the new Facebook Pages
go live? We’ll just have to wait and see.
AIDS Health Care Foundation :: facebook.com/AIDShealth
The Trevor Project :: facebook.com/TheTrevorProject
The Enough Project :: facebook.com/enoughproj
SOS Children’s Villages :: facebook.com/soschildrensvillages